To enhance the user experience of ZEE5 platform, we refresh the posters creating 3-4 versions basis the taste clusters for each content. This has led to the content appearing fresh and has definitely resulted in a considerable rise in CTR’S & subscriptions.
Project Type Archives:
#BeCalmBeEntertained
Home is where all the Entertainment is. With the lockdown imposed on us all over the world during the Corona Virus pandemic. ZEE5 took it upon itself to be the Entertainer and to convey to the people to stay calm through this. Developed this cinemagraph to drive this message in Zee5 brand colours.
APPlicaster
Undertook the audacious task of revamping the look of the ZEE5 app, by altering the image quality and composition of the content library. This was a massive task, undertaking 4,500 images and its equivalent adapts which were 40,000 images. This is the route we took to beautify, refresh and make the content on ZEE5 appContinue reading “APPlicaster”
Dedh Saari Khushiyaan
This very quirky truck art inspired campaign was created to promote the subscriptions of ZEE5. The offering was that the cost of happiness – i.e. watching content on zee5 is less that Rs.1.50 and there is a pun on the word dedh – which in hindi means ‘alot’ and also the number ‘1.50’. This campaignContinue reading “Dedh Saari Khushiyaan”
Independence Day Special
To celebrate and capture the spirit of freedom for the Indian Independence Day – 15th august. We had changed the appearance of the banners that would show up on the ZEE5 app and web. The concept was to match the spirit of freedom relevant to the content on ZEE5. Have led and creatively directed theContinue reading “Independence Day Special”
Never Kiss Your Best Friend
Never Kiss Your Best Friend is a web series produced by Zee5. The story of this series based on a best selling novel revolves around two friends Sumer (Nakuul Mehta) and Tanie (Anya Singh). Both friends are worried about feeling towards each other. This complication ends at a separation. The story of after the separationContinue reading “Never Kiss Your Best Friend”
Never Kiss Your Best Friend
Never Kiss Your Best Friend is a web series produced by Zee5. The story of this series based on a best selling novel revolves around two friends Sumer (Nakuul Mehta) and Tanie (Anya Singh). Both friends are worried about feeling towards each other. This complication ends at a separation. The story of after the separationContinue reading “Never Kiss Your Best Friend”
Comedy Shots
Comedy Shots, a ZEE5 Original series, brings you your perfect, bite-sized dose of laughter with the best comic talent in the country. Created these witty one liner videos for the same. Creative1_2706 Creative2_2606 Creative3_2606
Devdas
Countdown Videos conceptualised and created for Devdas – A spectacular and breathtaking theatrical experience, towards the show date release. This visual and musical extravaganza recreates the period in all its grandeur. Love, the emotion, has swept the thoughts of all the poets and writers. But the tragic tale of Devdas has become synonymous with aContinue reading “Devdas”
Devdas
Poster designed for Devdas – A spectacular and breathtaking theatrical experience. This visual and musical extravaganza recreates the period in all its grandeur. Love, the emotion, has swept the thoughts of all the poets and writers. But the tragic tale of Devdas has become synonymous with a passionate and intense love that does not findContinue reading “Devdas”
Bosky Doshi 